Leadership at Apostofi

Led with fresh eyes, backed by a team of industry veterans. A company dreamt up and started in a 16 year old’s bedroom, bought to life with decades of experience in fields of retail, food and beverage, software engineering, design and operations.

  • Kasidit Prasitrattanaporn is the Founder and CEO of Apostofi Holdings and it’s family of brands

    Before starting Mediums in the summer of 2020, Pete was an Artist, Designer and a High School Student. During that time, he collected market and industry experience as a user, consumer and commercial personnel through collecting freelance experience and establishing connections throughout his interests.

    Since starting Mediums and named Chief Executive Officer of Apostofi Holdings he further developed the companies new subsidiaries including ve/la, meet at mediums and Apostofi Rewards. His focuses clings from day one on user experience, design, perception and ultimately, to build solutions that help people work and live better, more conveniently and more enjoyably.

    The Office of The CEO, Mediums Headquarters 1023 MS Siam Tower, Room no. 206-207 20th Floor, Rama III Rd, Chong Nonsi, Yan Nawa Bangkok 10120

  • Ton (Titiphon Visatekongton) joined Apostofi and it’s executive team as Vice President of Technology, heading The Department of Software Engineering and reporting directly to CEO, Pete (Kasidit Prasitrattnaporn).

    Being a Product Owner for 9 years, Ton has a lot of experience in online product and technical field. And with his product development skill, he could leverage his experience in the online industry in order to utilize the organization's asset in the best way possible.

    During The Digital Disruption Era (2013), he has adapted his working style from old fashion waterfall to agility way. This made him focus on how his product serves the end users at the right place and the right time.

    Prior to joining Apostofi Holdings, he took on the role of Product owner at True Corporation, leading the True iService division of the company. Before this, he lead Product Development at 11street. Earlier in his career, he was a product owner at DTAC, leading the Mobile Digital Distribution Division.

  • Name (Taweesak Taweesri) has joined Apostofi and it’s executive team as Director of Operations and Supply Chain, heading the Department of Operation and Supply Chain and reporting directly to CEO, Pete (Kasidit Prasitrattanaporn).

    With decades of experience in the operations of industries including, but not limited to : electronics, intelligent photonic solutions in the telecommunications industry, telematics, HVAC, electric motors, etc. He has previously been appointed to multiple management positions in the fields of engineering, sourcing, material planning, scheduling, SIOP and more.

    Prior to joining Apostofi Holdings, he took on the role of Supply Chain Director at Regal Beloit. Before this, he also held management positions at Ingersoll Rand, Carpass Information Services and Oclaro.

  • Prangwadee has extensive experience in Client relationship Management. She started her career as an Airport ground Services at Qatar Airways based in Doha, Qatar for almost 4 years where she discovered her passion and appreciation for cultures and arts. She spends another 2 years in Japan during her contract with Japan Airlines. During that time, she had many opportunities to travel the world and expose herself to different cultures, people, and art. During the downtime, she enjoys acrylic painting and gardening to connect to her inner peace.

    After years of living in many different countries, Prangwadee turned her focus into luxury brands. She worked as an eCommerce staff for a high-end Fashion hub in Hongkong. She then joins Rolex as Boutique Manager in 2019. After her time with Rolex, she joined Chanel as a Client Engagement Manager.

    With her experiences in Client Relationship Management and passion for art, she opened her own small jewelry brand in 2021 in which she designs the items herself. She recently joined Mediums Group as a Director of Retail. With her positive attitude and active personality, Prangwadee is ready to positively impact the company.

  • Renuka Vootapanich (Cream), Head of ve/la at Apostofi

    Cream started her career as a public relations executive at J. Walter Thompson Advertising agency and also managed to be part-time Artist Manager. With her expertise in interpersonal and communication skill along with the passion in travel, she stepped in the field of Food and Beverages abroad. As she explored her role as a Cruise Ship Crew under food service for Holland America Line and joined the vessel cruising around the world for the whole year, she has gained enormously in management and leadership skill. Besides, she has learned to face all problems and tackle it efficiently.

    With her passion towards food and beverages industry, Cream has recently joined a partnership owner of Kozue Omakase Restaurant (Samyan Branch) under Niseko Group Company Limited. This allowed her to learn more in managing business and practice her multitasking skill. Not to mention how she spends most of her time devoted to exploring all the cafes either in Thailand or any country she goes to. It's no doubt how she can lose herself in ve/la. She strongly believes that she can apply all of her lifetime experiences to ve/la. Additionally, with her positive attitude and easy person, she can absolutely bring positive vibes to the company.

  • O (Mongkontuch Sittatanakorn) has joined Apostofi and it’s executive team as it’s second Design Partner, heading the primary design process of products in the ambiance and living categories for mediums as-well as overseeing the wider design processes for product graphics and textiles. He reports directly to the CEO, Pete (Kasidit Prasitrattanaporn).

    Prior to joining Apostofi Holdings, he took on the role of Designer at Co-incidence Bangkok. Before this, he also held positions at Begray Bangkok and FASH Modeling Agency.

  • Supawadee Kitleardkul (Anny); Head of Operations and Supply Chain at Apostofi

    Anny graduated in Industrial and Operations Management. Before joining Apostofi, Anny has had the working experiences for 24 years in Airlines Industry, Electronics Industry, Photonics Industry, Plastic Packaging Industry, and Electric Motors Industry with multinational and multicultural companies in Thailand and overseas.

    Anny is an ambitious and motivated person. She has a professional experience in leading operations and supply chain management. Strong strategic planner, problem solver, and effective team leader committed to engaging new avenues to empower teams to competently execute projects delivering results and supporting revenue generating objective. Open and clear communicator vision, leadership, and supply chain operations expertise.

  • Supanich Prasitrattanaporn (Punch), Head of Human Resources at Apostofi

    Punch graduated from the Joint International Psychology Program (JIPP) which is a joint degree program between Chulalongkorn University (Bangkok, Thailand) and the University of Queensland (Brisbane, Australia). She started her career path as Sales Executive at NOP Spedition Co., Ltd. which is the business about freight forwarder focusing on export and import all kinds of products to customers' desired destinations. Also, she has initiated the human resources department and conduct some structure as well as the document related to the employee. From this dual position, she has gained logistic knowledge, communication skills, basic customer service skills, and human resources work.

    As time goes by, she has found out that she really enjoys and is blissful in the role of human resources hence she wants to build strong team members, positive and open-minded work environment. With her communication skills, problem-solving skills, trustworthiness, optimistic and empathy toward others she chooses to join Apostofi Holdings without any doubt hence her mindset and attitude are in accordance with the company.

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